Our Difference: Value
Our objective is to be your long-term business partner, with a focus on total cost and quality management. In support of this, we leverage our extensive knowledge, experience and scale to offer you value-added expertise and services that help you improve your bottom line.
  Focus & Experience
Since its inception over 25 years ago, Criterion Brock has been focused on doing one thing, and doing it well - providing floor covering to the multi-family housing industry. With over 100,000 units installed last year, we have the knowledge and experience necessary to help you improve your profitability.
  Product Expertise
We use our expertise in floor covering products to help you select exactly the right product for your needs, incorporating service conditions, desired lifecycle and maintenance costs. In addition, our size and purchasing power allows us to buy inventory in volume, at mill-direct prices, and pass these savings on to you.
  Quality
We get the job done right and on time, so that you can focus your time on running your business. Our highly specialized labor force is trained to deliver consistent, high quality work on each and every installation, and we back this up with a two year warranty. We also carry a large inventory of products, and constantly evaluate new products to ensure that they meet our strict standards for quality and reliability.
  Management Reporting
We have developed an extensive database with detailed information on the multi-family housing market. This includes data such as room measurements and installation history that extends all the way down to the individual unit level. We are able to use this information to help you estimate and track installation expenses for a broad range of properties. Additionally, we can generate customized historical reports for your specific properties that include important metrics such as replacements by unit, total installation expenses, installation quantities, carpet/vinyl life cycles, etc.
  Product Quality Control
Our control database assures that only your specified products are installed across your portfolio, delivering consistency and value. We also measure to the minimum amount per industry standards, and that measure is used in our database for every installation and invoice. This product quality control process ensures that your costs are minimized and consistent.